Course Description
This specialization covers marketing, communication, management, administration, and information technology. The program’s versatile nature opens up diverse career opportunities and equips students with a flexible skill set for various roles.
DEVELOPMENT & MARKETING
- Strategic Management
- International Market Environment
- Economic Intelligence
- International Marketing
- International Purchasing
MANAGEMENT
- Human Resource Management
- Corporate Culture and Intercultural Management
- Enterprise 2.0 Management
ENTERPRENEURSHIP & MANAGEMENT
- Financial Diagnosis and Project Evaluation
- Project Management Process
- Cost Control
PROFESSIONAL APPLICATIONS
- Language Pact
- Employability Pact
- Professional Thesis
MANAGEMENT
- Sales Management
- Proximity Management
- Leadership and Change Management
DEVELOPMENT & MARKETING
- Strategic Business Development
- International Management
- Key Account Management
- Commercial Expertise
- Innovation Development and Management
- Digital Strategy
- Web Marketing
ENTREPRENEURSHIP, MANAGEMENT, AND LEGAL ASPECTS
- Entrepreneurial Project Management
- Financing Engineering
- Business Plan
- Business Valuation
- Negotiation and Audit
- Strategic Management and Control
PROFESSIONAL APPLICATIONS
- Employability Pact
- Expertise Mission
Course Info
- Category Bachelor
- Duration: 1-4 years